Invest in Stocks & Shares in 2022

Where and How to Invest in Stocks & Shares in 2022

Worried about your investment options because you aren’t sure where to invest? Investment options are easy to find in the market, but people often wonder about the best options they can choose from. Nevertheless, the stock market has always been the top pick for investors to get a good ROI (Return on Investment).

Some people still have reservations about the stock market because of its volatility, diversified options, and overall complexity. Fortunately, understanding the market trends is not difficult for those who know the basics.

Thus, we will have a comprehensive discussion about stocks, their types, options and much more. You’ll be able to know the industry basics by the end of this article. Let us begin.

What are Stocks?

Stock or equity is financial security representing a portion of a corporation. The owners get a portion of the total assets of the company.

The profits vary in this case, depending on the number of stocks owned by someone. Units of these stocks (shares) have different values.

Most people deal in stock through the stock exchange, but they can also do so through private dealers. However, all these transactions need to be according to the national laws, so that investors do not end up in fraudulent cases.

Stocks have over-performed most of the other investment options like real estate, medicine, etc. Moreover, online stockbrokers have also become increasingly popular in the past few years.

History of Stock and Share Market

Stock and share are one of the oldest investment ideas that people have worked on. Researches indicate that Belgium created a stock exchange as early as 1531 in Antwerp.

Moneylenders and brokers would meet here to deal with individual, group, and governmental debts. However, there were no real stocks to deal with back in the 1500s. Thus, these markets would deal with large businesses as partners.

These businesses helped earn profits much like stocks and shares today but had no particular shares. The British, Dutch, and French governments started allotting charters with East India in their name. Dealers would partner with investors who would finance their voyage to reduce risk, in exchange for a cut from the earnings.

Similarly, the investors reduced their risks by investing in multiple voyages, increasing their overall profits. The East India Company was the first organization to issue stocks in exchange for dividends, much like the current stock and share market. Companies would provide more of their stocks to build bigger fleets, carry more goods, and earn more profits. They also joined hands with royal charters, reducing risk, and maximizing profits.

Further Understanding

Companies need capital to run their organization, and often time issue their shares to the market to gain this capital in exchange for equity ownership. The stockholder buys a portion of the corporation while investing in its shares.

The ownership ratio is the difference between the number of shares owned compared to the total number of outstanding shares. So, a person who owns 100 shares out of 1,000 shares owns 10% of the company value. This way, the shareholder has a part in both the earnings and the assets of the respective company.

Corporations are special because the law treats them as a person in legal processes. It means the companies can own property, file for tax returns andface lawsuit issues, etc. This simply means that the firm owns its assets, and the company property, not the stakeholders.

This simple difference also limits the liability between the shareholder and the corporation. For instance, a corporation may have to sell all its assets if it goes bankrupt, but it doesn’t include personal assets. The court cannot force a shareholder to sell their shares even if the price drops severely.

Similarly, if a shareholder goes bankrupt, they cannot sell the company’s assets to pay off the creditors.

Equity Ownership and Shareholders

A common mistake that some people make while dealing with corporation equity is assuming company ownership.

For example, if a person has 50% of the company assets, they do not own 50% of the company. Rather, they have 100% of half the company’s shares in the market.

This is what experts call the “separation of ownership and control”. However, stockholders do get some benefits and rights if they own a company’s equity.

For example, these shareholders can cast their votes in shareholder meetings for company decisions. Additionally, stockholders can also get dividends (i.e. the firm profits), and sell their shares to someone else in the market whenever they want.

Shareholding and Voting

The more equity a person has the more influential their vote is for the firm. This allows shareholders to control things (directly or indirectly) by appointing the right board of directors.

You can see this when a company buys another one. It buys off all its shares, and it is up to the board of directors to increase the company’s share value. These boards of directors can increase the company’s value by hiring more managers, chief executive officers, or other competent professionals to help run the company.

However, company management is not a concern for most shareholders. Instead, the profits or dividends of the firm matter the most.

Types of Stocks

You can find multiple stocks in the market. Each type of stock has its benefits and drawbacks. It is difficult to discuss all the stocks in full detail, but we will start by discussing some of the most common types of stocks to help you make an informed decision.

Make sure that you assess these stock types separately for your next stock investment.

  1. Common Stocks
  2. Preferred Stocks
  3. Cyclical Stocks
  4. Value Stocks
  5. Safe Stocks
  6. Growth Stocks
  7. 5G Stocks

Common Stocks

Common stocks are the security and ownership of a shareholder. The common stockholders can elect the board of directors of a firm, or present their vote on company policies. The common stocks usually have higher return rates in the long term.

These common stocks can also be easily liquidated, and come with legal liability options. However, they have higher market and volatility risks.

If a company goes bankrupt, common stockholders do not get their investments back until the shareholders receive their investments. However, these stocks usually outperform other options like bonds and real estate for a lower investment.

The common stocks have been around since 1602 when the Dutch East India Company became a part of the Amsterdam Stock Exchange. Even today, these stocks have good market value and remain a popular option for stock investors globally.


The following are the top benefits of investing in common stock in the market.

  • Voting power
  • Higher return rates
  • Easy liquidation
  • Legal liability limitation.


The common stocks have the following drawbacks you should keep in mind.

  • Higher market risks
  • More volatile

Preferred Stock

Preferred stocks are somewhat similar to common stocks. However, they have priority over common stocks. This applies to cases involving dividends, making the preferred stocks a highly rewarding option. There is a benchmark interest rate that you can apply to the preferred stocks and users can find them as a percentage in the description.

Many experts believe that preferred stocks are better than common stocks and bonds, especially because common stocks have higher volatility rates. Preferred stocks offer holders consistent payments (dividend). However, these shares have a fixed face value.
Preferred stocks are not a debt and owners need to repay them on time. Moreover, profits and income from the preferred stocks get a proficient tax treatment because the dividends usually get a tax amount lower than others like bond profits.

Companies may choose to lower the dividend value if they underperform. This makes it a lot riskier to invest in preferred stocks. However, those who understand the industry know how to handle it.


Have a look at some of the benefits of investing in preferred stocks.

  • Higher dividend
  • Asset access property
  • Callable shares
  • Preferred stocks to common stock conversion


Despite their benefits, preferred stocks still have the following drawbacks

  • Few or no voting rights
  • Low capital gain potential
  • Low capital loss risk

Cyclical Stocks & Non-Cyclical Stocks

Cyclical stocks have a direct relationship with the local economy. On the other hand, non-cyclical ones outperform the market under economic distress. Most cyclical companies perform well with their services during economic stability.

Most of these companies sell luxury goods. The non-cyclical companies are the ones focused more on staple goods. These can include basics like food, clothing, medicine, etc.

The cyclical stocks go up and down with the economy, whereas, the non-cyclical ones remain independent. It is why people focus on creating a mixed portfolio with cyclical and non-cyclical stocks.

Investing in non-cyclical stocks allows people to enjoy benefits even if the accumulative economy is not doing well.

Cyclical stocks, on the other hand, perform well when the economy improves. This way, investing in these stocks is financially beneficia; in the long run. You will find people investing in these stocks mainly because of their diversification.

Cyclical StocksNon-Cyclical Stocks
Higher economic returnsNo falls during recessions
Massive growthOutperforms economic growth patterns
Interest rate stimulusAlways in demand
More volatileBest during falling interest rates

Value Stocks

Value stocks are corporations that provide equity for a lower value compared to their fundamentals. If you’re looking for an example, you can easily compare it to a growth stock. You’ll most likely yield better benefits with your investments if you choose value stocks. Here are a few reasons why value stocks can help you:

These stocks have a high dividend yield, so you will make more profits compared to other stock options in the market. What’s more, these stocks have a low P/B ratio, as well as a low P/E ratio. You will also find a bargain price with these stocks, mainly because other investors in the market deem it less favorable.

A common strategy you’ll find is investing in the top 10 yielding stocks at the beginning of the year and then adjusting one’s portfolio accordingly.

However, these value stocks are usually riskier than other growth stocks you will find. That’s because the market is skeptical about these stocks, and they do not seem promising. You can easily find a value stock from a stable company that has a good dividend yield.


  • Lower risks mostly
  • Higher rewards
  • More ROI


  • Requires more time
  • Requires investor mindset
  • Intrinsic Value requirement

Penny Stocks

Investors can find stocks in almost any price range depending on the company. However, equities under the $5 range count as penny stocks. Many of these penny stocks also deal in large places such as New York Stock Exchange through privately owned OTC market groups. The prices of these penny stocks were different in the past. Records reveal these stocks ranged as less as $1. However, the U.S. Securities and Exchange Commission (SEC) qualifies it as under $5 now. This allows better security for investors responsible for the orderly functioning of the market.

Most of the penny stock companies you will find are very small and lack liquidity. Thus, you will find it fairly difficult to sell these stocks off to someone in the market. Finding the right price for these stocks while selling them off is equally challenging because there’s always a risk of losing a huge portion of your investment.

For this reason, volatility in penny stocks is quite common. You could invest in a penny stock and watch your investment drop within a day if the company suffers a major loss.

This can be even more troublesome for investors who buy their assets on a margin as it usually involves taking money from a bank or a private investor at higher interest rates.

You will need to make up for the amount of loss as well as the investment difference. However, simple techniques like having a stop-loss order before you invest in these penny stocks can help. It will allow you to set a particular price when you want to pull out of the market.

It is still a great option for investors looking for an explosive gain in the market. It would be best to keep realistic expectations and start with a low volume.

Most of penny stocks result in losses because of lack of information, history, fraud and liquidity, etc.

Here’s a list of some pros and cons you’ll get by investing in penny stocks.


  • Allows access to larger marketplace access
  • Allows companies to grow via public funding
  • Upside in stock appreciation because of lower price.


  • Lesser buying market
  • Limited info availability
  • Higher chances of fraud.

Safe Stocks

Volatility is a key player in the share market as each stock has a fair risk. While some people face massive losses, most stock investors stay afloat by making timely decisions and incorporating the right approaches. For instance, people who know how to pull out of the market before a market crash face minimal or no losses at all.

However, not everyone is lucky enough. Thus, a safer option like the safe stock is ideal for such people. Safe stocks, as the name suggests are safer to own and provide lower volatility.

The past few years are a perfect example of how the best companies can also suffer through financial depreciation, and land the investors in trouble. Investing in staple commodity stocks like food, power, construction, etc, is a good alternative.

Market assessment, understanding business trends, and socio-economic changes are some easy investments in safe stocks only. Generally, companies with good dividend yield, higher performance in recession periods, and decent financial standings are your best bet. Major firms like Walt Disney, Coca-Cola, and Apple are great examples of safe stocks.

Here are the positive things you should know about safe stocks. Growth Stocks (Briefly explain)


  • Better dividend yield
  • Lower risk
  • Higher ROI


Remember that safe stocks have their cons as well, which include

  • Higher share price
  • Higher tax amount
  • Emotionally draining

5G Stocks

Fifth Generation (5G) wireless tech is one of the most promising advancements in the telecom industry. It is the fastest booming sector, and stock investors are pooling their money. If you’ve ventured into the stock market, you must have come across at least one of these 5G Stocks. Companies like American Tower, Verizon, and many others fall under this banner.

Although people were a bit skeptical about the 5G stocks in the past, they are readily investing in the industry today. This is mainly because the stocks have high-yield potential, higher stock security, and growth chances. However, the sustainability of these 5G stocks is an important concern. It is still a must for investors to look into the 5G stocks because they are here to stay.


Here are a few pros the 5G stocks offer their investors

  • Diversified options
  • More dividend yield
  • Better market performance


Keep some of the following cons in mind before investing in 5G stocks.

  • Riskier investments
  • Highly volatile
  • Harder analysis

Reading all these options may sound great and you may have already made up your mind about what you want to invest in, but how does one invest in stocks? Well, let us discuss.

How to Invest in Stocks: Beginner’s Guide

Investors like Warren Buffet need no introduction. He defines investment as “the process of laying out money now in the expectation of receiving more money in the future.” It means that investment is about diversifying your portfolio for better financial stability.

Knowing the best places to invest your money is the first step towards better financial gains. We’ll start by assessing some basics like helping you identify your investor type.

What kind of Investor are you?

Before you invest your money, start by asking yourself this question “what kind of an investor am I?” the answer to this question revolves around identifying your financial goals. However, these goals come with a certain level of risk, which you may or may not want to take.

For instance, some professionals want you to play an essential role in a particular form of investment while others may ask you to invest anywhere and forget about it. Here are some key investment types for you to choose from:

  • Stocks
  • Bonds
  • Exchange-traded funds (ETFs)
  • Index funds
  • Mutual funds.

Have a look at some of the best stock investor options you have in the market.

Online Brokers: Full Time vs. Discount Brokers

Stockbrokers can be full-time or discount professionals.

  • Full-Time Brokers

The full-time professionals give a full range of stock investment services like retirement financial advice, healthcare, investment options, and almost everything money-related.

However, most of these full-time brokers deal with clients with higher net worth and are quite expensive. They can charge a particular percentage of your total assets, or charge an annual fee, depending on their policy.

Most of these brokers charge a minimal fee of $25,000, but, this price may vary according to clients. However, it’s justified considering their wide range of detailed services.

  • Part-Time Brokers

Part-time brokers have a different approach and were less popular than they are now. These brokers have selective services. For instance, they can guide their clients about the best tools for investments and charge a fee for it. You’ll find basic consultation and suggestion options with these part-time brokers, which you might miss out on otherwise.

Stock Investment: Step by Step Guide

Try the following steps for your next stock investment:

Step 1: Choose the Right Method

Investors can pool their money in stocks through different means. Start by choosing the best course of action according to your case. For instance, you can choose between your stocks and funds yourself, where you need more information about account options.

You can also choose a robotic advisor to help you around with your financial investments. Robotic advisors are a low-cost money management solution. Many brokerage firms and independent professionals offer these services.

Lastly, you can invest in stocks through your employer, which is most common. This helps focus on the long-term benefit with a hands-on approach.

Step 2: Choose an Investing Account

Brokerage accounts are a must if you wish to start investing in stocks. Brokers and Robo-advisors both allow people to open their accounts, which provide the fastest and most cost-effective option for stock investors.

Step 3: Learn the Difference Between Stock and Fund Investment

Exchange-traded funds allow investors to buy fractions of various stocks throughout the market. This allows the investors to create a more diversified portfolio, and maximize their profits. These funds are also called equity mutual funds.

Investing in a particular company falls under individual stocks. You can still build a diversified portfolio with it, but it requires more time and research. It is also worth remembering that individuals stocks have higher volatility and risk factors.

Step 4: Set an Investment Budget

The right investment amount depends on the prices of the stocks you want. You will find stocks ranging from a few dollars to a few thousand dollars. We suggest you start with ETFs if you have a small budget. Mutual funds usually have a minimal price of $1,000. However, the right amount of investment depends on your financial goals and age. Just make sure you keep a small portion of your income for stock investment.

Step 5: Consider Long-Term Goals

The average stock market return has been around 10% in the past few decades. It is a major reason why investors are choosing industry to spend more money, and earn more long-term profits. Experts believe that the stock market is an ideal option for long-term investors or those who want to earn big.

Remember that volatility is a must with the stock market, where your stocks will go up and down.

Most professionals believe that options like S&P 500 index fund are ideal for investors with a long-term investment mindset. Also, it is best not to look at your stocks every few days if you have made a long term investment.

Step 6: Manage your Portfolio

Successful stock investment isn’t a one-hit-wonder. It is more of a long process, requiring consistent investments. You need to keep an eye on better stock investment opportunities. Diversifying your portfolio is the best way to reduce risk, and earn bigger profits.

Following these simple steps will help you earn big in the stock market, but there is more you need to think about. Let us move forward with discussing shares, how you can invest in them, and their difference compared to stocks.

What are Shares?

Shares are equity units owned by a corporation. These shares are financial assets that allow equal distribution for any profits left.

Most companies declare these profits in the form of dividends, and the stock shareholder does not play a part in profit distribution.

People investing in shares consider company growth, and price as profits improve. A company may issue preferred or common stocks to investors. The buyer fund helps the company grow and earn profits.

However, investors do not need to repay the equity investors unlike a bond or a bank loan. Companies may have to pay dividends, but no interest on the investment. This makes equity one of the best ways for companies big and small to earn and operate through public funds.

Founders or partners of a company own its shares. This can include peer groups or venture capital. Additionally, the company can try to earn more funds by increasing share availability in the market. You may find these kinds of equity as an initial public offering (IPO)

How to Invest in Shares?

Investing in shares is somewhat similar to stock investment. You need to have a dedicated investment account, preferably a brokerage account. Next, you need to decide on a particular investment amount and consider all the possible shares you wish to invest in. You can make the transaction with professional assistance through robo-advisors too.

Share Investment: Tips to Consider

There are a few tips you need to consider before investing in shares.

1. Choose the Right Investment Option

Finding the ideal share investment option is a must if you need financial stability. Assessing past share performance is not a big concern as compared to understanding its future projection. Thus, we suggest you take the time out and research on the shares you need.

2. Avoid Individual Shares in the Beginning

Investing in individual shares is risky, which is why first-time investors should avoid it in the beginning. However, you can proceed with individual shares once you understand how the market works.

3. Diversify your Share Portfolio

Diversification is the simplest way to earn more profits. Try focusing on making smaller share investments throughout various options, instead of placing all your eggs in one basket. This way, you’ll have better financial stability if some of your shares go down.

4. Prepare for a Downturn

There’s always a chance for loss when it comes to sharing investment. Anyone who wishes to invest must keep this risk in mind and prepare themselves. Most people find this nerve-wracking and end up panic selling their assets when something negative happens.
As long as you diversify, a single sinking share shouldn’t impact you too much. Notice that even index funds will fluctuate so there’s no way to reduce the risk to zero.

5. Stay Persistent with Long-Term Goals

A clear vision is important when it comes to share investments because you will come across multiple opportunities. You must stay persistent with long-term goals, so it’s best to start as early as you can and educate yourself along the way.

Stocks vs. Shares What’s the Difference

Differences between stocks and shares are a bit blurry in the financial market. People in the U.S. generally use the two terms interchangeably. Both these terms refer to equities or financial securities that people can invest in.

Although people called them stock certificates in the past, it is more about the syntax, and sources of these two equities. Let’s assess the two terms separately.


Investment professionals use the term stocks for publically traded companies. This can include blue-chip stocks, value stocks, energy stocks, or other types you come across. However, the stocks do not refer to the stocks themselves but to the corporation that issues these stocks to buyers.

Professionals also call the common stock types common and preferred stocks but still count them as shares. Common stocks grant investors better control over company policies and allow them to vote. This makes the stocks a viable option for those who wish to earn profits in the long run.


A share is the smallest denomination of a company’s stock and is the least amount of purchasable equity that you can find. Shares represent specific characteristics of stocks when you are divvying them. Thus, shares are stock units, which represent the total ownership.

The following table represents the basic differences between the two

S. NoStocksShares
Stock refers to the company that allows buyers to invest in equity (e.g., Coca-Cola stock).
Unit measurement of ownership in a particular stock (e.g., one share of IBM stock).
It represents non-specific ownership in a stock.
Share denotes a particular number of stocks owned in a company.
Owning stocks in a company can have different meanings depending on the context.The shareholder owns all the shares that they invest in a company.

Invest in Stocks & Shares in 2022: Connect Today!

Stocks and shares are both great options for investors who want to stay financially secure in the long run. Understanding basic differences between the two can help you understand diversification, and the right investment approaches.

Keep in mind that stocks refer primarily to the companies that provide their equity in the market. On the other hand, shares represent unit ownership measurement for a particular stock. The shareholder owns all the shares invested in a company and can sell them off to another buyer for a higher price.

We suggest you consult with our investment experts to find the best stock and share investment opportunities and earn more profits. Remember, the kind of share or stock you choose will impact your return on investment.

Reach out to us now!